Cookie & Tracking Technologies Notice

Last updated: August 11, 2026

This Cookie & Tracking Technologies Notice supplements our Privacy Policy and explains how moodylenses and our service providers use cookies, pixels, tags, web beacons, local storage, session replay technologies, and server-side event APIs when you visit or interact with our website.

Technologies We Use

We use these technologies to operate and secure the website, remember preferences, understand how visitors use the website, diagnose technical issues, measure advertising performance, attribute sales, personalize content and advertising where permitted, and communicate with customers.

Information These Technologies May Collect

Depending on the technology and your interaction with the website, information collected or received may include:

  • device, browser, operating system, network and general location information, including IP address and online identifiers;
  • pages and products viewed, searches, clicks, scrolling, navigation paths and other website interactions;
  • referral URLs, campaign and advertising identifiers, and interactions with advertisements;
  • cart, checkout, purchase and other transaction events; and
  • email, SMS and marketing engagement information when you subscribe to or interact with our communications.

Analytics, Advertising and Marketing Partners

Our current analytics, advertising, attribution and marketing technologies include the following:

  • Google Analytics and Google Ads. We use Google technologies for website analytics, conversion measurement, advertising attribution, campaign optimization, audience measurement and, where permitted, personalized advertising and remarketing. Learn more about how Google uses information from sites that use its services and review the Google Privacy Policy.
  • Meta (Facebook and Instagram). We use Meta Pixel and server-side conversion technologies to measure website events, attribute and optimize advertising, create audiences and deliver relevant advertisements where permitted. Review the Meta Privacy Policy.
  • TikTok. We use TikTok Pixel and server-side event technologies to measure website activity and advertising performance, attribute conversions, optimize campaigns and create advertising audiences where permitted. Review the TikTok Privacy Policy.
  • Microsoft Clarity. We use Microsoft Clarity to understand how visitors use and interact with our website through behavioral metrics, heatmaps and session replay. We use this information to improve website usability, diagnose technical issues and improve the shopping experience. Review the Microsoft Privacy Statement.
  • AppLovin. We use AppLovin technology for advertising measurement, attribution and campaign optimization. Review the AppLovin Privacy Policy.
  • Affiliate and referral partners. We use impact.com and GOAFFPRO to track referrals, affiliate activity and resulting transactions.
  • Marketing and customer engagement providers. We use Klaviyo and CartSee for email and SMS marketing, customer segmentation, communication delivery and engagement analytics.
  • Other storefront service providers. Services such as BUCKS, Judge.me, REZ Preorder Notify Me and YOYO Loyalty may use cookies or pixels to provide storefront functionality, reviews, notifications, loyalty services and related analytics.

The specific technologies used may change as we update our website and service providers. We will update this Notice when our practices materially change.

Your Choices

Where available, you can use our cookie banner or cookie preference controls to manage non-essential technologies. Depending on where you live, you may also use our data sharing opt-out page to opt out of certain uses considered a sale, sharing or targeted advertising. You can also adjust your browser settings, clear stored cookies, use platform-specific advertising controls, or enable Global Privacy Control where supported. Your choices may affect website functionality, personalization and the accuracy of analytics or advertising measurement.

Contact Us

If you have questions about this Notice or our privacy practices, contact us at support@moodylenses.com. For additional information about how we collect, use and disclose personal information, please review our Privacy Policy.